Child Care Case Study - Poignand Consulting HR

Case Study: A Childcare and Early Learning Success Story

This case study describes a full year of marketing and sales enablement activity, for a childcare and early learning centre.

We explore the journey from establishing the new brand through to marketing strategy, creating demand and enabling a highly efficient enrolment sales process. We’ll also describe the amazing results and how we measured success to continually optimise performance.

How did we achieve 20,000+ website visits resulting in 11:8.1 revenue return on marketing investment in a single year?

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